Diamonds

Diamonds

Ritani Virtual Gemologist appointments are a great way to get unbiased, obligation free information and advice when looking for your perfect diamond. Buying a diamond is a daunting enough process, but finding the right diamond can seem an impossible task when faced with tens of thousands of options online. Most people...
Ritani digital billboard at Harmon Corner

As you may have heard, last week the Jewelers' Circular Keystone (or JCK) held their annual jewelry trade show, which is the biggest in the United States. By now the dust has settled, all the booths are packed up, and hopefully everyone got some much-needed rest after a fun...
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An engagement ring and wedding band should be first and foremost a reflection of your personality and taste. Naturally, there’s no problem with people deciding they don’t want a diamond ring for personal reasons. However, recently I’ve been seeing a fair amount of articles and blog posts out there about...
Rough Diamonds

Today’s post is all about diamond cutting. I’m going to give you a look at the geography, strategy, and tools behind diamond cutting, with some fun facts scattered in between! Rough Diamonds Diamonds don’t just come out of the mine looking like this: …But rather like this, some semi-shapeless hunks of sparkle: How...

When we launched the Ritani website, I was tasked with providing our customers with the best diamond imagery available. After plenty of calibration, experimentation, and outtakes, we arrived at our perfect formula. Today we have several trained photo technicians in different parts of the world. Diamonds don’t come from...