Let's be real-diamond prices are usually a mystery, but not at Ritani.
We show you everything-pricing, markups, and the stuff other jewelers don't want you to see. There are no hidden fees or surprises-so you always know exactly what you're paying for.
DIAMOND DAYS ARE HERE!
20% off Diamond Jewelry + Up to 10% off Diamonds! Act fast, these deals won't last forever.
Jewelry, Made Your Way
Ready to create something that's all you? Design custom diamond studs, pendants, or engagement rings that match your style. Pick from our wide range of settings, stones, and designs to bring your vision to life. Start designing today.
Mother's Day Gift Guide
Show your love and appreciation for Mom with a gift that shines as bright as she does
Jewelry by Category
Seeing the ring up close matters. That's why we offer in-person previews with our diamond pros. No surprises, no pressure-just a chance to make sure everything's perfect. And yes, it's free if your order's over $1,500. Schedule yours and see if it's the one.
Quality never goes out of style.
Every Ana Luisa piece is rigorously tested to ensure our quality is unmatched. We use chemical and physical tests, and regular on-site inspections to guarantee our metals are safe, hypoallergenic, and tarnish-resistant.
Frequently Asked Questions
What exactly is a lab-grown diamond?
​Lab-grown diamonds are created in a lab using advanced technology that replicates the natural diamond formation process. They look and feel just like natural diamonds because they have the same physical, chemical, and optical properties.
Are lab-grown diamonds considered real diamonds?
​Absolutely! Lab-grown diamonds are real diamonds. They have the same sparkle, brilliance, and durability as natural diamonds.
How do I pick the perfect engagement ring?
Start by considering the 4 Cs: cut, color, clarity, and carat weight. Think about the setting and metal type too. Ritani offers plenty of customization options to help you design a ring that's just right for you.
What's the difference between a solitaire and a halo engagement ring?
A solitaire ring features a single diamond or gemstone, while a halo ring has a center stone surrounded by a circle of smaller diamonds, adding extra sparkle.
Can I design my own engagement ring?
​Yes, you can! Ritani lets you choose the diamond, setting, and metal type to create a one-of-a-kind engagement ring.
What's Ritani's return policy like?
​Ritani offers a 30-day return policy. If you're not completely satisfied with your purchase, you can return it within 30 days for a full refund or an exchange.
How should I take care of my diamond jewelry?
​Keep your diamond jewelry looking its best by cleaning it regularly with mild soap and water, avoiding harsh chemicals, and storing it in a soft cloth or jewelry box when you're not wearing it.
Does Ritani offer payment plans?
​Yes, Ritani has financing options available through their partners, so you can pay for your purchase in manageable installments.
What kind of certifications do Ritani diamonds have?
​Ritani diamonds come with certifications from reputable gemological labs like the GIA (Gemological Institute of America) or IGI (International Gemological Institute), ensuring their quality and authenticity.
How long will it take to get my custom engagement ring?
​Delivery times can vary depending on the design and customization options. Ritani will give you an estimated delivery date when you place your order.
What's the difference between a natural diamond and a lab-grown diamond?
​The main difference is their origin. Natural diamonds are formed over millions of years in the Earth's mantle, while lab-grown diamonds are made in a lab. Both are equally beautiful and have the same properties.
Can I upgrade my diamond later on?
​Yes, Ritani offers a diamond upgrade program. You can trade in your diamond for a larger or higher-quality one in the future. Check out the details on the Ritani website.
What types of engagement ring settings does Ritani have?
​Ritani offers a variety of settings, including solitaire, halo, three-stone, vintage, and modern designs. Each setting can be customized to fit your style.
How do I find out my ring size?
​You can use Ritani's online ring size guide, visit a local jeweler for a professional measurement, or request a free ring sizer from Ritani.
Does Ritani offer insurance for jewelry?
​While Ritani doesn't directly offer insurance, they recommend insuring your jewelry through reputable providers. You can find more information about jewelry insurance options on the Ritani website.
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