Loose Diamonds

Explore over 80,000 high quality GIA & AGS certified diamonds. With free virtual gemologist consultations, 360° videos, real HD imagery, and a diamond price match guarantee, we give you all the tools you need to select the perfect diamond within your budget.

Discover the Top Diamond Shapes

5 princess shaped loose diamonds.

Princess Cut Diamonds

One of the most popular diamond shapes, princess cut diamonds are prized for their modern, clean lines and stunning sparkle. Princess cut diamonds are a classic choice for engagement rings, earrings, and more.

Cushion Cut Diamonds

If you love both round cut diamonds and princess cut diamonds, you may fall in love with cushion cut diamonds. Cushion cut diamond engagement rings are an increasingly popular and stylish choice. Their romantic, soft shape has a truly timeless appeal.

5 cushion shaped loose diamonds.
5 emerald shaped loose diamonds.

Emerald Cut Diamonds

Emerald cut diamonds evoke vintage, Art-Deco designs. While emerald cut diamonds are not as sparkly as other diamond shapes, they create a beautiful hall of mirrors effect. Emerald cut diamonds are perfect for someone seeking Old Hollywood glamour.

ring in box

Get started

Our tech gurus work relentlessly to create an innovative and easy shopping experience to help you get the moment right. Try our latest Ring Recommender tool. All you have to do is answer a few simple questions and we’ll get you closer to the perfect ring.

Why people love Ritani

Diamonds 101

Not sure where to start? We'll give you all the tips you need to find the perfect diamond.

Free In-Store Preview

Try it before you buy it

We want to make sure you get exactly what you want. To make sure there are no surprises along the way — well except for the big one — we’ve made it easy to preview your ring at a jewelry store near you.

Simply put down a credit card and we’ll prepare your order for a Free In-Store Preview.
We’ll then handcraft your product and have it ready for at a store near you to preview.
Love or Leave
If it’s not exactly what you had in mind, there’s absolutely no pressure to take it home.
ring in box

Ready to design the perfect ring?

We’ll help you get it right. Start by selecting a diamond or a ring setting.