When you're ready to propose to the love of your life, you need a ring that tells the story of your devotion. The perfect ring will also fit your partner’s style and personality. Before asking the big question, buy a brilliant engagement ring online at Ritani.

Choosing the Style and Shape

With a variety of ring styles and diamond shapes available, your choices are nearly limitless. Start by exploring popular styles to find the perfect aesthetic. In halo or classic engagement ring styles, multiple diamonds increase the ring's sparkle, while a single solitaire diamond ring radiates stunning elegance.

Next, consider the center diamond. Choose from among the 10 most popular diamond shapes, and use Ritani’s diamond quality ratings to refine your choice.

You'll also want to consider the best type of precious metal for your ring. For starters, choose between white or yellow metal, and learn about the pros and cons of each metal type.

Finding a Reputable Retailer

You can purchase loose diamonds from eBay and other online sources. These stones may not be authentic, however. Protect your financial investment with a ring from a reputable online retailer, and always make sure the diamond you purchase is certified.

High quality retail stores provide an extensive selection of sparkling diamonds and the settings to compliment them. At Ritani, our master gemologists create rings from only the best materials, and you can work with our experts to design a personalized ring.

Additionally, reputable online retailers answer your questions, often with a live chat feature. Our live chat connects you with a knowledgeable customer care representative to answer your questions and help you craft the perfect ring. Trusted online retailers also provide a generous return policy and complimentary ring insurance. Make sure these details are in place before you buy.

Measuring Your Partner's Ring Size

Buying the correct ring size ensures your partner can wear her ring as soon as you propose. Ask a friend or family member to trace a ring she already owns, or use Ritani’s ring sizing guide to ensure you get it right. With the correct ring size, you can rest assured that the ring you purchase will fit immediately. Find out how to measure ring size.

Previewing The Ring

Before placing your final order, ask about the online store's retail partners. You may be able to hold and inspect the ring before making the final purchase. Ritani allows you to create your ring, and then select an authorized retailer where you can see the ring in person. Our retail partners are chosen based on their expertise, quality and exceptional customer service. With Ritani's preview option, you can personally verify the ring’s unparalleled quality and splendor before buying.

Paying For The Ring

Buying an engagement ring online often costs less than buying straight from a brick-and-mortar jewelry store. Fewer salespeople and more affordable overhead means you enjoy great savings without sacrificing quality.

While the cultural standard dictates you spend up to two months of your salary on an engagement ring, we believe the amount you spend should be a deeply personal decision. Ritani’s non-commissioned care representatives can help you select a stunning ring within any budget. And when you buy the ring that fits your budget and your love’s style, the only thing left is to ask is the big question.

Within Ritani’s carefully curated online selection, each engagement ring is handcrafted by a master jeweler to create an engagement gift as brilliant as your love.